Quick answer: starting settings for jewellery
Jewellery is usually shot on a tripod with controlled, diffused light, so you can favour quality over speed. A common starting point looks like this:
| Setting | Starting point | Why |
|---|---|---|
| Mode | Manual (or aperture priority to find a first reading) | Keeps exposure the same across a set of products |
| Aperture | Around f/11 to f/16 | Deepens the zone of sharpness without heavy diffraction |
| ISO | Lowest native ISO (often 100 or 200) | Cleanest detail on polished surfaces |
| Shutter speed | Adjust to set brightness (often slow, such as 1/125 s or longer) | The tripod removes the need for a fast shutter |
| White balance | Custom or a fixed value, checked with a grey card | Stops gold, silver and stones shifting in colour |
| Focus | Manual, using live view magnification | Autofocus can struggle with reflective, low-contrast surfaces |
These are starting values, not rules. Your lens, distance and lights will move them.
Why jewellery is hard to photograph
Jewellery combines three difficulties. The pieces are small, so you work close to them and depth of field becomes very thin. Metal and gemstones are reflective, so every light and the camera itself can show up in the surface. And small flaws such as dust, fingerprints and scratches become obvious at high magnification.
Most of the settings below exist to deal with the first problem, while lighting and preparation deal with the other two.
Aperture: balancing depth of field and diffraction
At close distances depth of field can be a millimetre or less at wide apertures. Stopping down increases it, which is why many jewellery guides suggest roughly f/11 to f/16.
There is a trade-off. As the aperture gets very small, diffraction softens the whole image. Many sources advise avoiding extremes such as f/22 for this reason, although the exact point where softening becomes visible depends on the lens and sensor resolution.
A practical approach is to take a test shot at f/11 and another at f/16, then compare the sharpest edges at 100% zoom. If one aperture cannot keep the whole piece sharp without softening, use focus stacking instead of closing the aperture further.
ISO and shutter speed on a tripod
Because the camera is fixed and the jewellery does not move, there is no reason to raise ISO. Use your camera’s lowest native setting (commonly ISO 100 or 200) for the cleanest detail.
Shutter speed then becomes your brightness control. A simple workflow:
- Set the aperture and ISO.
- Take a test shot in aperture priority and note the shutter speed the camera chose.
- Switch to manual with the same values.
- Slow the shutter slightly to brighten, or speed it up to darken, until the highlights and shadows look right.
Use a two-second timer, remote release or tethering so that touching the camera does not add vibration. If you shoot with strobes instead, shutter speed is usually limited by sync speed, and the flash duration controls sharpness. See the macro lighting setup guide for light choices.
White balance and colour accuracy
Gold and silver are easy to push off colour, and customers notice when a ring looks different from the photo. Rather than leave white balance on auto, set a custom white balance from a grey card under your actual lights, or choose a fixed Kelvin value that matches them. Shooting raw lets you correct any remaining shift.
Be aware that the background can tint reflections. A white tent or lightbox can add a slight cast to silver, so check colours with the piece in place, not only the card.
Focus: manual focus and focus stacking
Switch to manual focus and use live view with magnification to place the focus on the most important area, such as the stone or the front of the setting. Autofocus can hunt on shiny surfaces.
For rings, pendants and other pieces with depth, a single frame may never be sharp from front to back, even at a small aperture. Focus stacking solves this: take several frames moving the focus point slightly between each, then merge them in software. Keep exposure, white balance and camera position identical for every frame. A focusing rail or lens focus-bracketing function makes the steps more even. For background on how magnification affects the zone of sharpness, see the camera bellows guide.
Choosing a lens and camera
Any interchangeable-lens camera that offers manual mode, live view magnification and a low base ISO is a reasonable choice. Camera brand matters less than the lens and the lighting.
A dedicated macro lens is the usual recommendation for small pieces, because it focuses close and is designed to be sharp at close range. Longer macro focal lengths give you more working distance, which helps keep the camera and lights out of reflections. For larger pieces such as necklaces on a bust, a standard lens may be enough.
Lighting and reflections
Soft, diffused light is the standard approach. A light tent or lightbox is simple and affordable; a custom setup with diffusion panels and small reflectors gives more control. White cards can add highlights to metal, and black cards can add contrast and define edges.
Think of reflections as a map: whatever the metal faces is what it will show. Move or flag anything unwanted, and adjust the camera angle slightly. For more on diffusion, direction and flash, see the macro photography lighting setup.
Step-by-step setup workflow
- Clean the piece with a lint-free cloth and use gloves or tweezers to avoid fingerprints.
- Mount the camera on a sturdy tripod and level it with the product.
- Set manual mode, lowest native ISO, aperture around f/11 and raw format.
- Set a custom white balance with a grey card.
- Take a test shot, then adjust shutter speed until the exposure looks right.
- Focus manually in live view on the key area.
- Check sharpness at 100%. If depth is lacking, use focus stacking.
- Keep the same settings and lights for the whole product set so the catalogue looks consistent.
Common problems and fixes
- Soft overall image: you may be past the lens’s best aperture or have camera vibration. Try f/11, a timer or remote, and a more rigid stand.
- Front sharp, back soft: use focus stacking or shift your focus point slightly deeper.
- Dull or grey metal: add a white reflector or larger diffuser, then check your exposure and white balance.
- Camera visible in the stone: increase working distance, use a longer lens, or cover the camera with a black card that has a hole for the lens.
- Dust and scratches: many are visible only at close range, so clean before shooting and retouch afterwards if needed.
FAQ
What type of camera is best for jewellery photos?
There is no single best model. Look for manual controls, a good macro lens option, live view magnification, tripod support and a low base ISO. A modest camera with a good macro lens and good light can outperform an expensive camera with poor lighting.
What is the 20/60/20 rule in photography?
There is no widely recognised exposure rule by that name that applies to jewellery. Sources use the phrase for different ideas, so check how a given author defines it before relying on it.
How do I photograph jewellery with a phone?
The same principles apply: soft light, a stable surface, a clean piece and manual or tap-to-lock exposure where available. Phone cameras have limited close focus and depth of field control, so keep expectations modest for fine detail.